The FIA conducts regular co-operative marketing programs that enable sales for FIA Members. The FIA Sales Roadshow is a program to co-ordinate a customer sales call initiative into a specific region
FIA Roadshow – Dubbo Region
- Event Date – 2 days of calling in September 2020
- Up to six Suppliers will participate
- A Sales Roadshow brochure will be created and feature all participating suppliers
- The brochure will be 4 pages
- Each supplier will be allocated ½ page to promote their company/products.
- A Supplier sales representative will be assigned a sales call region
- Each sales representative will conduct sales calls on all foodservice operations in the region they have been allocated and on each call they will
- Sell/promote their company products/services.
- Distribute the FIA Sales Roadshow brochure
- Collect details on the call – Company, Contact Name, Phone and email.
- All sales call details will be collated by the FIA and then distributed to all participating suppliers.
Launch
- FIA Members & Non-Members will be invited to participate.
- A Minimum of 4 participating Suppliers will be required for the event.
- A list of all Suppliers wishing to participate will be shared to ensure there are no competitive issues.
- With confirmation of participation the FIA will:
- Issue the program fee invoice which will need to be paid before campaign work commences (design, printing etc)
- Issue Deadlines for Supplier materials for the Sales Roadshow brochure
- Define a general sales call zone for each Supplier.
Program Fees (see the FIA Sales Roadshow Budget)
- Participation fee – Members: $300
- Participation fee – Non-Members: $600.00
- Note Accommodation & meals expenses not included.
To discuss this program further or to review any questions you may have please contact Zoran Mustac on M 0401 340 153
Best regards
The FIA Team
Click here for an example of the Sales Roadshow brochure
If you are interested please complete the application form ASAP and we will contact you with further details.
NOTE: The roadshow sales team will be selected in order of submission
Please complete this form if you are interested